How to Sell a LMS
Selling in the LMS industry can easily be achieved. Yet there are many salespeople who just fail to achieve it. End result – lack of clients. Lack of sales.
The Truth and Realities of E-Learning
Selling in the LMS industry can easily be achieved. Yet there are many salespeople who just fail to achieve it. End result – lack of clients. Lack of sales.
There are lots of stories out there regarding LMSs. Past ones included the LMS is dead (not true) and LMS customers want only systems that have talent management (not true). Sit back and read some harrowing LMS stories making the rounds and then you decide what is fact from fiction.
There are numerous trends that are appearing in the marketplace, especially over the past two quarters.
E-Learning is changing right in front of our eyes. Learning Management systems are adding talent management components. Full talent management systems are starting to flip into human capital management systems. Is it ever going to stop?
In this week’s post, we explore the state of standalone assessment/quiz tools and online proctoring systems. I also discuss Collaborative Learning Systems, formally online authoring systems. Lastly, the latest news on the Podcasts and a one question survey on advanced analytics for administrators.
The LMS industry as a whole, continues to ignore what many e-learning customers are seeking in terms of features. Consumers want stronger administrative capabilities, more consumer marketplace components and mobile.
The BlueVolt LMS is a power rich extended enterprise system, that despite a few minor misfires is a system that easily can be recommended.
TechKnowledge 2012 offered a little something for everyone, with some cool products and equally lame products. Surprises abounded and yet, ASTD TK12 stil failed at a few levels, which was baffling, especially for the number of times this show has been offered.
The RCAT market is starting to really show their hand. While some features are becoming more and more common, others are slowly growing. Yet for all the wonderful capabilities, the market is still struggling with adding features that set them apart.
Selecting the right LMS doesn’t begin with feature sets or even components. Rather it should be based on your segment – i.e. education/academia or corporate, then and only then, should features come into play.